Business Growth Blog

Find out how sales content can take prospects from not knowing anything about you to wanting to meet with you.

Here are 5 ways marketing videos benefit the sales pipeline and growth plan and 4 tips to ensure success!

Most companies, especially at the early stage, have one or more of the following sales challenges. If any of them resonate, it's time to act.

Online networking can open the door to countless opportunities. A single person, even someone you barely know, can change the trajectory of your career or life.

When you’re selling, every word you write on your website, in prospecting emails or in newsletters matters. If you say the wrong thing, you won’t get results. Sounds pretty simple, but there are some phrases I constantly see that are a total turn-off to prospects.

As a small business owner, I get a lot of people trying to sell me stuff. Almost all of them – way more than 50% - say pretty much the exact same thing. It usually goes like this:

Here's how sales and marketing can collaborate to boost awareness and ensure prospects get the right info at the right time. 

When sales and marketing teams are aligned, sales pipelines are larger, and customer conversion rates are higher, putting companies on the fast track to growth. After all, both sellers and marketers want to communicate with the same people and achieve the same end goal: new sales. It seems like a no-brainer, right?

Sales hooks are bits of information that can help you create relevant and meaningful introductory sales messages. This personalized approach will help you stand out from the crowd.

Sellers and marketers talk to the same people, but sellers do it one-to-one, and marketers push to a broader audience. Their roles and goals are tied together because they both approach the same people for a sales conversation. That’s why they must collaborate and cooperate in their outreach efforts.

Get a quick overview of how to combine digital marketing content with modern sales and marketing technology to pique prospects' interest, generate sales leads, and keep the sales funnel flowing.